Thursday, April 28, 2011

Animal Advertising

No, I'm not suggesting that people start advertising to animals... that'd be quite a waste of money.

I am rather bringing up the point that I have heard that people are more likely to remember advertisements with animals in them than those that don't. My question is why aren't many of the advertisements that involve animals winning awards? Maybe I'm just not seeing that because I'm not looking too far back into the history or archives of advertisements that have won awards... but still... it's something to think about. It doesn't have to be like how talking animal movies are usually terrible... advertising, I've noticed, generally does it better than some movies.

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